Jaap Bloem and Eelke Dekker made a great report for mediapartner Frankwatching on our event SocialStrategyTalk. It captures the atmosphere, topics and diversity of the audience very well. Non-Dutchies will not understand the short interview with Menno Bouwes who talks about the project he manages at the ministry of Justice so I’ll explain:
The project is […]

Last thursday our event SocialStrategyTalk kicked off with a great evening about Crowdsourcing. We had Jeff Howe coming over from New York who delivered a great speech about his soon to be published book. What was great about Jeff’s speach were the many stories he told us about crowdsourcing examples through which the general laws […]

I just read on TechCrunch that Cambrian House is sold for an amount far below the investments the company received. This is just a link to the article for newsjunkies and my promise to you to figure out what to make of this…
What’s clear already is that it would be a shame if such an […]

Jeff Howe, the inventor of crowdsourcing, calls upon the crowds to comment on his soon-to-be-published book: Crowdsourcing. After crowdsourcing the artwork for the cover of the British version of his book he now searches for the intelectual improvements that the crowds have to offer.
Here are the chapters that need your unsalted critique, deep insights and […]

Microsoft thinks engagement is more important than clicks and I can’t agree more. Although Microsoft is not very clear on what they mean by engagement they share they acknowledge that the age of advertising as we know it is over and we are moving steadily into the age of engagement.
Why is this relevant to a […]